Approximately 30% of the stolen stocks were recovered within 3 weeks of the theft, and 92% of sellers had been ceased in their selling activity. C3i had also engaged with sellers whom were attempting to engage with businesses and retailers alike and helped coordinate communications to the authorised dealer network to work with the brand to tackle this direct threat.
“the efforts of C3i have caused huge disruption to the persons trying to profit from selling these stolen products and have minimised the exposure on the market.
This means we will be able to sustain our price levels at this critical period and protect the integrity of or consumers experience” (Managing Director, Owner)
The stock recovery and disruption efforts enabled the loss adjustor to make a fast submission to the insurer which has enabled the business to react accordingly in manufacturing more stocks for the season, while also ensuring the premiums hey pay for insurance are not impacted too greatly, if at all.
C3i are proud to have assisted and supported the brand to sustain and reinforce consumer and dealer confidence at a time when these could have been eroded quickly.
Consumer experience and reviews on line are a major focus and strategy for this brand and as such C3i actions have served to minimise any negative impact while also using direct communication by covert means to disrupt the selling ability of any of those found handling (information determine knowingly) the stolen items.
In the following weeks, and to date, C3i remain engaged with the Brand on this subject to review their processes, advise on crime prevention initiatives and continue market visibility and action against the stolen items.
“With ever limited resources, law enforcement are less and less likely to engage when commercial theft occurs. C3i are perfectly positioned to support the brand in such problematic times and are able to react and deliver a level of protection to the brand and proactively minimise the impact upon them, their market, their dealers and the consumers. They spend so much resource on building their brands, events such as these have the ability to destroy that work very quickly – we want to stop that from happening!” (Commercial Director)